Brand and product films, customer stories and expert led content for Marketing, HR and Communications teams. Bring us a brief, idea or problem and we will help shape the right approach.
MHF is a senior led B2B video production agency in London. We create brand and product films, customer testimonial videos, recruitment and employer brand content, and thought leadership films.
Choose the route closest to your brief. If the project spans more than one, we can help shape the right approach.
Launch a product, explain a service or make a complex proposition easier to understand and easier to see the value in.
Turn customer experience, results and evidence into credible stories that help prospective buyers understand the value.
Show the leadership, specialist knowledge, employee experience and employer story behind the business.
A selection of brand, product, customer and people led films created for B2B teams.
Want to see the thinking behind the work?
Explore Selected WorkFrom product launches to customer stories and expert led content, the creative approach changes with the job the film needs to do.
Unily needed to introduce Glass, its AI powered workplace experience, in a way that made the product understandable while retaining the ambition of the launch.
We combined messaging, product storytelling and UI led animation to show what the experience enables rather than simply listing functionality.
RMS wanted the film to do more than simply endorse the software. It needed to show how the platform fits into the reality of running a hospitality business.
We filmed on location with Roomzzz and built the story around genuine customer experience, real working environments and specific examples of where the platform adds value.
Aon needed to explore a complex and fast moving subject without losing the authority of the experts or overwhelming a senior business audience.
A calm fireside conversation gave the speakers room to explain the issues naturally, supported by an editorial approach that made specialist thinking easier to follow.
Looking for a different type of project?
Explore all workMHF combines senior creative involvement, brand side understanding and experienced B2B video production. The thinking stays connected from the brief through filming, animation and post production.
That matters when the subject is complex, the contributors are busy senior people and the finished work has to satisfy several stakeholders without losing the strength of the idea.
Experienced people remain involved through planning, contributor preparation, production and post, so decisions do not get lost between layers of account management.
Brand side experience helps us interrogate the message before cameras roll. We think about the audience, the proposition and where the film needs to work, not just how it should look.
We work across products, technology, risk, professional services, employer brand and specialist expertise, making difficult ideas easier to follow without oversimplifying them.
We prepare and guide customers, employees and senior leaders so interviews feel natural and credible rather than rehearsed or over produced.
Live action, interviews, product UI, motion graphics and animation are combined when the story needs them, rather than forcing every brief into the same format.
The result is ambitious creative work that feels straightforward to deliver.
The best work should not simply deliver the brief. It should raise expectations for what comes next.
Founded by Matt and Ciara Haley, MHF Creative works with marketing, product, HR and communications teams to make complex products, ideas, expertise and customer value easier to understand.
We stay closely involved from the first conversation through creative development, production and final delivery, bringing in trusted filmmakers, editors and animators around the needs of each brief.
